Blake and Lauren
11.19% of U.S. households
(Types A01–A07)

The seven Types in the Affluent Suburbia group comprise the wealthiest households in the nation. These segments outrank all other Mosaic Types in terms of household income, home value and educational achievement.

Concentrated in exclusive suburban neighborhoods, thesehouseholds are predominantly white, college educated and filled with Baby Boom parents and their children.

With their managerial and executive positions paying six-figure-plus incomes, they enjoy the good life in fashionable houses outfitted with the latest technology.

These are the Americans who drive luxury cars, belong to country clubs, travel abroad and relax by sailing, golfing or skiing. Many are culture buffs who attend the theater, art shows, dance performances and concerts, all at high rates.

Both their purchasing behavior and media choices reflect their interests in money management, travel, computers and gourmet foods.

To download the Mosaic USA Consumer Lifestyle Segmentation brochure, click here.

All groups and segments with descriptions can be found here.