Group G: Remote America

Jimmy and Debbie
7.39% of U.S. households
(Types G01–G04)

The four Remote America Types reflect heartland lifestyles, a mix of farming and small industrial communities mostly located in the nation's midsection.

The working-class couples and families in this group tend to be employed in agriculture and blue-collar jobs that pay modest wages.

The median home value is about half the national average, and a significant number of residents live in mobile homes.

No group has a lower population density, and few have higher rates for outdoors-oriented lifestyles. Households pend their leisure time fishing, hunting, hiking and horseback riding.

In their homes, they look to their TV sets for entertainment, especially game shows, soap operas and home improvement shows. Their magazine tastes may split along gender lines, with the men reading hunting publications while the women peruse home and family magazines. On the radio, country and western is the preferred choice of music.

To download the Mosaic USA Consumer Lifestyle Segmentation brochure, click here.

All groups and segments with descriptions can be found here.

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